In an intensely competitive industry, Sales and Business Development are the lifeblood of a successful business. NAPL offers a number of Sales & Business Advisory Services that can increase sales success, retain and grow business with existing customers, and prospect for new business with greater effectiveness.

NAPL Sales & Business Advisory Services:

	Communicating with Prospects and      Clients		Sales Compensation Evaluation
	"Print Service Provider" to "Marketing      Service Provider"		Full Marketing Assessment (On-Site)
	Training Account Executives to use      Marketing Materials		Building and Executing a Campaign
	Sales Management Fundamentals		Branding and Positioning (Lite) or (Full)
	Information Gathering during the Sales      Call		Before you go "MSP"
	Press Release Writing and Distribution      (Lite) or (Full)		Website Redesign
	Designing Successful Marketing      Campaigns		Account Development
	Introduction to Social Media		Basic Marketing Review
	Communicating Variable Data Printing's      Value to Printers		Weekly Sales Planning
	Communicating Variable Data Printing's      Value to Manufacturers		Creating New Customers
	NAPL's Key Account Accelerator™		Building a Campaign (Lite)
	M&A Customer Analysis Process™		Prospect Analysis Process™
	Vertical Market Primer
	Basic Marketing Review (Plus)
	Variable Data Printing Sales Training

Sales and Business Development services available range from sales management fundamentals and variable-date printing sales training to sales compensation evaluation and new account development. NAPL's proprietary Key Account Accelerator™, Customer and Prospect Analysis Process™, and Competitive Edge Profile™ are all offered in module format to help companies measure their current competitive position and improve it for greater profitability.

For more information, please contact Tim Fischer at (201) 523-6376, tfischer@napl.org