Enjoy a private "seminar" with $100 million print salesman Sean McArdle as he shares personal experiences and winning techniques in his own unique motivational style. ND807
Uncover your prospect's hidden concerns and don't take "No" for an answer. This book includes hundreds of tested and proven responses that gain the prospect's trust, establish your credibility, stop losing jobs to lower prices, build a strong sales foundation that makes closing easy, overcome a prospect's resistance, and turn objections into sales. XR1007
Building A Digital Services Portfolio presents a compelling argument for the need to augment conventional printing services with a full spectrum of digital services designed to increase customer loyalty and capture a greater share of customer spend. NP350
Monumental changes are occurring in the graphic arts distribution channels. There is widespread consolidation among both the graphic arts dealer companies and the manufacturers. XR945
The NAPL Customer Series will help you understand your customers and build strong, profitable relationships. NP359 Understanding Customers; NP383 The Loyalty Payoff. NP388 Why Marketing
A fact-filled introduction to this service area. Explains why database marketing services are important to your customers and how to implement these services. NP366
The Financial Benchmarking Study (formerly called Operating Ratio Study) contains dozens of profit and loss statements, balance sheets, and key ratio reports analyzing financial performance ratios like no other report in this industry. (NQ1020)
By Jeff Thredgold, keynote speaker at NAPL's 2010 Top Management Conference. Myths and realities of the current U.S. economy and a preview of where it is headed and what it means to your financial future. (XR852)
Orders placed from outside the U.S. and Canada incur international shipping charges. The amount of these charges will be emailed to you for confirmation before your order is processed.